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  • Writer's pictureBrian Cummings

How To Ship Amazon FBM: Your Guide to FBM Shipping Requirements, Tips, and Tricks

Updated: Oct 25, 2023

Welcome to the ultimate guide to Amazon FBM (Fulfillment by Merchant) shipping – a game-changing strategy that puts you in the driver's seat of your e-commerce success! If you're ready to take control, save costs, and provide a personalized touch to your customers' experience, then FBM is your golden ticket.

In this blog, we'll delve into the fantastic benefits of FBM, walk you through the straightforward requirements and process, and even demystify the pricing aspects. So, buckle up, sellers, because we're about to embark on an engaging journey that will empower you to conquer Amazon's digital realm with confidence and finesse!

TLDR (Key Takeaways):

  • Amazon FBM shipping is the process of sellers fulfilling their own orders on Amazon, providing greater control over costs and logistics.

  • Sellers can choose between Fulfillment by Merchant (FBM) and Fulfillment by Amazon (FBA), with FBM allowing for more control but also requiring more hands-on effort.

  • To set up and manage FBM shipping, sellers need to create an Amazon seller account, list products for sale, manage storage space and fulfillment centers, set shipping templates, and coordinate picking, packing, and shipping for orders.

You might also be wondering about which services to use for shipping your products. Read our article on Fedex vs UPS to help you arrive at the right decision.

Start saving on eCommerce fulfillment costs. See our pricing.

What is Amazon FBM Shipping?

Amazon FBM shipping is the process of sellers fulfilling their own orders on Amazon, as opposed to using Amazon's fulfillment services through FBA.

Amazon FBM vs. Amazon FBA: Pros, Cons, and Differences

FBM and FBA are two primary fulfillment methods used by Amazon sellers. Choosing between Fulfillment by Merchant (FBM) and Fulfillment by Amazon (FBA) hinges largely on your business model, capabilities, and resources.

With FBM, you as the seller are in full control of the entire fulfillment process - from storing inventory to packing orders to shipping them off to customers. This provides greater control over costs and can potentially improve profit margins if managed effectively.

However, it also means managing customer service for all these tasks yourself. On the other hand, with FBA, you simply send your products to Amazon's warehouses where they handle storage, picking, packing and even customer service for those orders.

While this may save time and effort on logistics management, it comes at a cost-- literal monetary expenses which include storage fees and per-item fees based on weight and size of products sold through Amazon's platform.

It's crucial to carefully manage inventory and ensure efficient picking, packing, and shipping to provide a seamless experience for your customers. By choosing FBM, you have the flexibility to set your own shipping rates and choose from various carriers based on your preferences and cost-effectiveness.

Setting Up and Managing FBM Shipping

To set up and manage FBM shipping on Amazon, you will need to create an Amazon seller account and list your products for sale by creating product pages. Watch below for best practices on Amazon FBM order processing:

Customer Service and Returns with FBM Shipping

When using FBM shipping, sellers are responsible for handling customer service in-house, which includes addressing inquiries, resolving issues, and providing support to ensure customer satisfaction. With FBM, it's your responsibility to address any inquiries or concerns from customers directly. This means being prompt and courteous in responding to messages and resolving issues efficiently. By providing excellent customer service, you can improve satisfaction levels and maintain a positive reputation on Amazon.

Additionally, handling customer returns falls under your purview as well. It's important to have clear return policies in place and process returns quickly to ensure customer satisfaction.

Did you know that Amazon FBM sellers have the option to charge restocking fees in case of some returns? Check out our article on Amazon restocking fees here.

Amazon FBM Shipping Costs

Sellers who choose to fulfill their own orders through Amazon's Fulfilled by Merchant (FBM) program incur fees known as Amazon FBM fees. These fees vary depending on factors such as the number of units sold and the seller's chosen selling plan.

There are two options for selling plans: a $0.99 per item fee or a $39.99 per month fee. If you're selling more than 40 units, it's typically more cost-effective to opt for the monthly fee.

It's important to understand these costs and fees upfront in order to accurately calculate your expenses and determine your pricing strategy when using FBM shipping on Amazon.

Optimize Your Amazon FBM Shipping

By understanding the differences between FBM and FBA, setting up and managing FBM shipping, handling customer service and returns, considering costs and fees, and implementing effective strategies, sellers can optimize their FBM shipping experience on Amazon.

With this guide as your go-to resource, you'll be equipped with the knowledge and tools needed to successfully fulfill your own orders on Amazon.

Perhaps you've considered moving from FBM to the Amazon FBA program but you're also wondering if your products are eligible for it. Check out our article on the Amazon FBA Small and Light program and see if it's right for your business.

Or you can also start optimizing your fulfillment process today. Contact us.


1. How does the Amazon FBM shipping process work?

The Amazon FBM (Fulfillment by Merchant) shipping process involves sellers taking care of all aspects of order fulfillment, including packaging, labeling, and shipping the products directly to customers. Sellers are responsible for choosing a reliable carrier and ensuring timely delivery.

2. What factors affect the pricing of Amazon FBM shipping?

The pricing of Amazon FBM shipping is influenced by various factors such as the weight and dimensions of the package, the destination location, chosen carrier rates, any additional services requested (e.g., expedited shipping), and any applicable fees imposed by Amazon.

3. Can I track shipments sent through Amazon FBM?

Yes, as a seller using Amazon FBM, you can provide tracking information to customers so they can monitor their packages' progress. Most carriers offer tracking services that allow both sellers and buyers to track shipments throughout transit.

4. Are there any restrictions or guidelines for packaging when using Amazon FBM?

Yes, there are certain packaging guidelines set by Amazon when using their FBM program. These guidelines ensure safe and secure transportation of products while minimizing damage during shipment. It is important to follow these guidelines to maintain customer satisfaction and avoid potential issues with orders.

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